Cookie Policy
How we use cookies and similar technologies to improve your experience
What Are Cookies?
Cookies are small text files that are stored on your device when you visit our website. They help us provide you with a better experience by remembering your preferences, analyzing how you use our site, and enabling certain features.
We also use similar technologies such as:
- Local Storage: Stores data locally in your browser
- Session Storage: Temporary storage that expires when you close your browser
- Pixels/Beacons: Small images that help us track interactions
- Web Beacons: Embedded objects that allow us to track user behavior
Types of Cookies We Use
1. Essential Cookies
These cookies are necessary for our website to function properly. They enable basic features like navigation, security, and access to secure areas.
| Cookie Name | Purpose | Duration |
|---|---|---|
| vws_session | Maintains user session and security | Session |
| vws_csrf | Prevents cross-site request forgery attacks | Session |
| vws_consent | Stores your cookie consent preferences | 1 year |
2. Analytics Cookies
These help us understand how visitors interact with our website by collecting and reporting information anonymously.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _ga | Google Analytics - distinguishes users | 2 years |
| _ga_* | Google Analytics - session state | 2 years |
| _gid | Google Analytics - distinguishes users | 24 hours |
3. Functional Cookies
These cookies allow us to remember choices you make and provide enhanced features.
| Cookie Name | Purpose | Duration |
|---|---|---|
| vws_theme | Remembers your dark/light theme preference | 1 year |
| vws_language | Stores your language preference | 1 year |
| vws_preferences | Saves your dashboard and form preferences | 6 months |
4. Marketing Cookies
These cookies track your browsing habits to enable us to show personalized ads and measure campaign effectiveness.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _fbp | Facebook Pixel - tracks conversions | 3 months |
| _gcl_au | Google Ads - conversion tracking | 3 months |
| vws_utm | Tracks marketing campaign effectiveness | 30 days |
Third-Party Cookies
We may allow trusted third parties to set cookies on our website for the following purposes:
- Google Analytics: Website analytics and performance measurement
- Google Ads: Advertising and conversion tracking
- Facebook Pixel: Social media advertising and retargeting
- Mailchimp: Email marketing and newsletter management
- Stripe: Payment processing and fraud prevention
- Hotjar: User behavior analysis and heatmaps
These third parties have their own privacy policies and cookie practices. Please review their policies:
Cookie Consent
When you first visit our website, we'll ask for your consent to use non-essential cookies. You can:
- Accept all cookies
- Reject non-essential cookies
- Customize your preferences by cookie category
- Change your preferences at any time using the cookie settings link in our footer
Your consent choices are stored locally and will be remembered for future visits.
Changes to This Policy
We may update this Cookie Policy to reflect changes in our practices or for legal compliance. When we do:
- We will post the updated policy on this page
- We will update the "Last Updated" date
- For significant changes, we may provide additional notice
Contact Us
If you have questions about our use of cookies, please contact us:
- Email: privacy@viralwebsem.com
- Support: support@viralwebsem.com
Need to update your cookie preferences?