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Privacy Policy

Your privacy is important to us. This policy explains how we collect, use, and protect your information.

Last Updated: October 28, 2025

Table of Contents

  • 1. Overview
  • 2. Information We Collect
  • 3. How We Use Your Information
  • 4. Information Sharing
  • 5. Cookies and Tracking
  • 6. Data Security
  • 7. Your Rights
  • 8. Data Retention
  • 9. International Transfers
  • 10. Children's Privacy
  • 11. Policy Changes
  • 12. Contact Information

1. Overview

VWS (Viral Web SEM) ("we," "our," or "us") operates the website at viralwebsem.com and provides web development, SEO, and digital marketing services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

By using our website or services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Information You Provide Directly

  • Contact Information: Name, email address, phone number, company name
  • Project Information: Website requirements, business goals, industry details
  • Payment Information: Billing address, payment method details (processed securely through third-party providers)
  • Communications: Messages sent through contact forms, emails, or chat
  • Account Information: Username, password, preferences for client portals

2.2 Information Collected Automatically

  • Usage Data: Pages visited, time spent, click patterns, referrer URLs
  • Device Information: IP address, browser type, operating system, device identifiers
  • Location Data: General geographic location based on IP address
  • Cookies and Similar Technologies: See our Cookie Policy

2.3 Information from Third Parties

  • Analytics Services: Google Analytics, social media insights
  • Marketing Partners: Lead generation services, advertising platforms
  • Integration Services: CRM systems, email marketing platforms

3. How We Use Your Information

3.1 Service Provision

  • Deliver and maintain our web development and marketing services
  • Process payments and manage billing
  • Provide customer support and respond to inquiries
  • Create and manage user accounts

3.2 Business Operations

  • Analyze website usage and improve our services
  • Conduct market research and business development
  • Prevent fraud and ensure security
  • Comply with legal obligations

3.3 Marketing and Communications

  • Send newsletters and marketing communications (with consent)
  • Personalize content and advertising
  • Conduct promotional campaigns
  • Measure marketing effectiveness

4. Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

4.1 Service Providers

  • Hosting and Infrastructure: Cloud hosting providers, CDN services
  • Payment Processing: Stripe, PayPal, other payment processors
  • Email Services: Mailchimp, SendGrid, email hosting providers
  • Analytics: Google Analytics, heatmap tools

4.2 Legal Requirements

  • Comply with applicable laws and regulations
  • Respond to legal process (subpoenas, court orders)
  • Protect our rights and property
  • Investigate potential violations

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience. For detailed information, please see our Cookie Policy.

Types of Cookies We Use:

  • Essential Cookies: Required for website functionality
  • Analytics Cookies: Help us understand website usage
  • Marketing Cookies: Enable personalized advertising
  • Preference Cookies: Remember your settings and preferences

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information:

  • Encryption: SSL/TLS encryption for data transmission
  • Access Controls: Limited access to authorized personnel only
  • Regular Updates: Security patches and system updates
  • Monitoring: Continuous security monitoring and threat detection
  • Backup and Recovery: Regular backups with secure storage
  • Staff Training: Regular security awareness training

Note: No method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

7.1 GDPR Rights (EU Residents)

  • Access: Request copies of your personal data
  • Rectification: Correct inaccurate or incomplete data
  • Erasure: Request deletion of your data ("right to be forgotten")
  • Portability: Receive your data in a structured format
  • Restriction: Limit how we process your data
  • Objection: Object to processing for marketing purposes
  • Withdraw Consent: Withdraw consent for data processing

7.2 CCPA Rights (California Residents)

  • Know: Right to know what personal information is collected
  • Delete: Right to delete personal information
  • Opt-Out: Right to opt-out of sale of personal information
  • Non-Discrimination: Right not to be discriminated against

To exercise your rights, please contact us at privacy@viralwebsem.com.

8. Data Retention

We retain your personal information for as long as necessary to:

  • Provide our services and support
  • Comply with legal obligations
  • Resolve disputes and enforce agreements
  • Protect our legitimate business interests

Retention Periods:

  • Active Clients: Duration of service agreement plus 7 years
  • Prospects/Leads: 3 years from last contact
  • Marketing Data: Until consent is withdrawn
  • Website Analytics: 26 months (Google Analytics default)
  • Financial Records: 7 years as required by law

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure adequate protection through:

  • Adequacy decisions by relevant authorities
  • Standard contractual clauses approved by the European Commission
  • Certification schemes and codes of conduct
  • Binding corporate rules for group companies

10. Children's Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

11. Policy Changes

We may update this Privacy Policy from time to time. When we do:

  • We will post the updated policy on this page
  • We will update the "Last Updated" date
  • For material changes, we will provide additional notice via email or website notification
  • Your continued use of our services after changes constitutes acceptance

12. Contact Information

Data Controller:

VWS (Viral Web SEM)
Email: privacy@viralwebsem.com
Support: support@viralwebsem.com
General: sales@viralwebsem.com

EU Representative (GDPR):

If you are in the European Union and have questions about this policy, you may also contact our EU representative at eu-privacy@viralwebsem.com.

Supervisory Authority:

EU residents have the right to lodge a complaint with their local data protection authority.

Questions about this Privacy Policy?

Contact our privacy team at privacy@viralwebsem.com

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